Lowongan Kerja Jakarta Raya Posisi Social Media Lead di Luxehouze Group

About Luxehouze

Luxehouze is Asia’s leading online marketplace platform to buy and sell authentic luxury watches and bag from the likes of Richard Mille, Patek Philippe, Hermes and many more. Established in 2021, Luxehouze was created as a safe marketplace platform with two end customers in mind: both buyers and sellers. We ensure that all luxury goods being sold through our platform are 100% authentic and that our sellers are both credible and trustworthy through our rigorous verification and authentication processes that we have in place.

Responsibilities

• Develop and implement comprehensive social media strategies that align with the company’s overall marketing and business objectives.
• Oversee the creation, curation, and management of all published content (images, videos, written posts) across social media platforms.
• Collaborate with the creative and marketing teams to produce engaging content that aligns with brand guidelines and resonates with the target audience.
• Lead and mentor a team of social media specialists and content creators, ensuring they are aligned with the overall strategy and objectives.
• Conduct regular team meetings to review performance, brainstorm new ideas, and ensure effective communication across all social media initiatives.
• Monitor, analyze, and report on the performance of social media channels, and provide actionable insights based on data to optimize social media campaigns and improve ROI.
• Collaborate with the digital marketing team to integrate paid social campaigns with other marketing efforts.
• Ensure all social media content aligns with the brand’s voice, tone, and style, maintaining consistency across all platforms.
• Keep up-to-date with social media trends, tools, and best practices, and implement changes to keep the brand relevant and innovative.

Requirements

• Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field.
• Proven experience in content strategy, content marketing, or a similar role, preferably in a digital marketing agency or a related industry minimum of 4 years.
• Excellent end-to-end content creation skills, including copywriting, visual design understanding, and video production oversight.
• Strong understanding of social media platforms, tools, and analytics (e.g., Instagram, Facebook, TikTok, YouTube).
• Ability to analyze content performance metrics and use data-driven insights to refine content strategy.
• Creative thinking and problem-solving skills to develop innovative content ideas and campaigns, with a strong sense of aesthetics and brand identity.
• Strong project management skills, with the ability to multitask and meet tight deadlines.
• Demonstrated ability to lead and inspire a team, with strong organizational and time-management skills.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively across departments and with external partners.
• Knowledge of industry trends and best practices in content marketing and digital media
• Flexibility and adaptability to work in a fast-paced, dynamic environment.
• Experienced in being the host/talent for social media content.
• Passionate in the luxury industry or luxury watches is a plus.