Lowongan Kerja Jakarta Raya Posisi Market Analyst di PT Tibeka Logistik Indonesia

Job Summary

We are seeking a talented and data-driven Market Analyst to join our Marketing team. The Market Analyst will be responsible for gathering and analyzing market data, identifying trends, and providing actionable insights to drive business decisions. This role plays a crucial part in shaping our marketing strategies and ensuring our products or services meet customer needs effectively.

Qualifications:

• Bachelor’s degree in Marketing, Business, Economics, or a related field.
• Proven experience as a Market Analyst or in a similar analytical role.
• Proficiency in data analysis tools and software (e.g., Excel, data visualization tools).
• Strong analytical and problem-solving skills.
• Excellent communication and presentation skills.
• Ability to work independently and as part of a team.
• Detail-oriented with a strong attention to accuracy.
• Knowledge of statistical analysis techniques is a plus.
• Familiarity with market research methodologies.
• Experience with market research tools and databases.

Key Responsibilities

Market Research: Conduct thorough market research to identify industry trends, customer preferences, and competitive landscapes.

Data Collection and Analysis: Gather and analyze data from various sources, including market reports, customer surveys, and internal data, to draw meaningful insights.

Competitor Analysis: Monitor and assess competitors’ marketing strategies, product offerings, and market positioning.

Sales and Performance Analysis: Evaluate sales data and performance to assess the effectiveness of strategies and recommend improvements.

Forecasting: Use historical data and market trends to create sales forecasts

Market Segmentation: Identify and segment target markets based on demographics, behavior, and other relevant factors.

Reporting: Prepare and present clear and actionable reports to management and other stakeholders, highlighting key findings and recommendations.

Recommendations: Provide strategic recommendations to improve marketing strategies, product development, and overall business decisions.

Stay Informed: Keep up-to-date with industry trends, emerging technologies, and best practices in market analysis.