Lowongan Kerja Setiabudi Posisi Head Of Online Sales And Marketing di REKRUTER INFINIT CAKRAWALA

Qualifications:

• 6-8 years of Proven experience in a similar growth-focused role with a track record of achieving and surpassing growth targets in marketplaces, social commerce, and DTC.
• Strong leadership skills with the ability to inspire and motivate teams.
• In-depth knowledge of digital marketing strategies across the entire funnel, including SEO, Ads, Email Marketing, etc.
• Analytical mindset with the ability to interpret data and derive actionable insights.
• Excellent communication and collaboration skills.
• Familiarity with the latest trends and technologies in online sales and digital marketing.

Responsibilities:

• Strategic Planning:
• Develop and execute a comprehensive growth strategy for online sales channels, encompassing marketplaces, social commerce, and DTC.
• Collaborate with cross-functional teams to align growth initiatives with overall business goals.
• Team Leadership:
• Manage and lead the online sales teams, providing guidance, support, and coaching to maximize their performance in marketplaces, social commerce, and DTC.
• Foster a high-performance culture that emphasizes teamwork, accountability, and results.
• Digital Marketing Collaboration:
• Identify, onboard, and manage digital marketing freelancers or agencies to execute effective and innovative campaigns across the entire marketing funnel.
• Ensure seamless coordination between sales and marketing efforts to optimize customer acquisition and retention.
• Data Analysis and Reporting:
• Utilize data analytics to identify trends, opportunities, and areas for improvement in marketplaces, social commerce, and DTC.
• Generate regular reports on key performance indicators, presenting insights to the leadership team.
• Customer Acquisition and Retention:
• Develop and implement strategies to increase customer acquisition through paid and non-paid acquisition channels
• Implement retention programs, design the CRM flows across all channels to enhance customer loyalty and lifetime value.
• Technology Integration:
• Stay up to date on emerging technologies and tools relevant to online sales and digital marketing
• Evaluate, recommend, and implement technologies that enhance efficiency and effectiveness.
• Collaborate with the business intelligence team to set up implementation
• Budget Management:
• Work closely with the finance department to develop and manage budgets for online sales and online marketing
• Monitor spending against budgets and adjust strategies as needed.