Lowongan Kerja Jakarta Raya Posisi Ecommerce Business Development Manager di Colgate-Palmolive

Do you want to come to work with a smile and leave with one as well? In between those smiles, your day consists of working in a global organization, continually learning and collaborating, having stimulating discussions, and making impactful contributions!

If this is how you see your career, Colgate is the place to be!

Our dependable household brands, dedicated employees, and sustainability commitments make us a company passionate about building a future to smile about for our employees, consumers, and surrounding communities. The pride in our brand fuels a workplace that encourages creative thinking, champions experimentation, and promotes authenticity which has contributed to our enduring success.

If you want to work for a company that lives by their values, then give your career a reason to ************* single day.

 
Role & responsibilities

This section describes the elements of the role and the authority for determining a course of action. Both operational and strategic responsibilities should be stated as well as the degree of direct authority the position exercises over human, financial and physical resources. Please also include an overview of the most attractive and the most meaningful aspects of the role.

 
Department’s top 3 objectives:

1. Net Sales & GMV
2. Profitability
3. Effective Execution 6P+A

 
Core responsibilities:

• Work closely with Ecommerce commercial and cross functional team to identify growth strategies and priorities for ID
• Identify trade opportunities and lead shopper activations, such as mega campaigns, new launches and cross brand collaborations
• Implement portfolio strategy that is in line with overall country growth strategy and brand priorities to achieve profitability
• Track, evaluate and optimize all investments so that the spend is within budget and has healthy ROAS
• Monitor market performance and update daily/monthly on key initiatives such as BAU/Campaign GMV, new launch sell through rate vs target, pricing index vs competition, platform and competitors’ activities
• Collaborate closely with Ecomm commercial team and retailers to align and implement company and Ecomm channel strategies
• Lead Quarterly Business Review, Joint Business Planning and campaign post mortem reviews with E-tailers, e-distributors and Ecomm CDMs to identify gaps/opportunities and derive concrete plan
• Optimize the Go-to-market for e-tailers, shopper activity grid planning, development and deployment
• Clear communication with accurate maintenance of the accounts promotion plans, Trading terms and investment plans.
• Work closely with e-distributors/e-tailers to ensure outstanding execution of plans and 6P+A execution
• Ensure robust collaboration with e-tailers and e-Distributors by engaging them regularly to align on strategy and priorities
• Lead Revenue Growth Management project by defining revenue and margin enhancement opportunities around assortment, promo pricing, voucher mechanics and embed into the commercial plans to enhance profitability
• Work closely with Ecomm commercial and cross functional teams to drive premiumization and optimize consumer, customer and media investments
• Set guidelines on recommended promo price and promo frequency
• Track and evaluate promo effectiveness and course-correct to improve return on investment

 
Day-to-day responsibilities:

• Identify and implement opportunities to grow our e-com business through promotional campaigns, shopper activation, search optimization, power portfolio optimization and other initiatives while maintaining a healthy level of margin and operating profit
• Work with Ecomm commercial team and Business analysts to analyze market and customer data to identify trends and opportunities and use insights to formulate strategies and tactics
• Track and update daily and weekly performance; understand what’s working, what’s not working and derive useful plans
• Manage budgets and timelines for all initiatives
• Achieve Net Sales and GMV targets in a sustainable manner by focusing on important metrics and reviewing performance weekly and monthly

 
Budgetary responsibility:

• A&P Funds

 
Key deliverables in the first 3/6/12 months:

• 3 Months: Business familiarization, build relationship with internal and external stakeholders
• 6 Months: Achieve target
• 12 Months: Drive business and growth

 
Educational qualifications:

• Business Related Degree
• Digital Marketing Degree

 
Experience:

• 3-5 years of ecommerce experience
• FMCG experience