Lowongan Kerja Bali Posisi Digital Marketing Specialist di PT. Uma Mbakul Dutta – Fullers Properties

Role Overview: Digital Marketing Specialist 

Position Title: Digital Marketing Specialist

Summary:

The Digital Marketing Specialist in a property company is responsible for developing and implementing digital marketing strategies to promote the company’s properties, engage with target audiences, and drive lead generation. This role requires a strong understanding of the real estate market, digital marketing trends, and the ability to leverage various online platforms.

Key Responsibilities:

Online Presence Management:

• Develop and maintain a strong online presence for the company’s properties through websites, social media, and other relevant platforms.
• Implement SEO strategies to optimize property listings and increase visibility in search engine results.

Social Media Marketing:

• Create and manage engaging content across social media platforms to attract and engage prospective clients.
• Utilize social media advertising to target specific demographics and promote property listings.

Email Marketing:

• Develop and execute email marketing campaigns to nurture leads and promote property-related content.
• Implement automated email workflows to streamline communication with potential buyers and sellers.

Content Creation:

• Produce high-quality, visually appealing content such as property videos, virtual tours, and interactive presentations.
• Collaborate with the creative team to create compelling visuals and graphics for online marketing materials.

Lead Generation:

• Implement digital strategies to generate leads and increase conversion rates.
• Utilize online advertising, content marketing, and landing pages to capture and qualify leads.

Analytics and Reporting:

• Monitor and analyze the performance of digital marketing campaigns using analytics tools.
• Provide regular reports on key performance indicators (KPIs) and make data-driven recommendations for improvement.

Qualifications:

• Bachelor’s degree in Marketing, Digital Marketing, or a related field.
• Proven experience in digital marketing roles within the real estate or property industry.
• In-depth knowledge of online marketing channels, platforms, and best practices.
• Proficiency in digital marketing tools, analytics, and CRM systems.
• Strong communication skills and attention to detail.
• This Digital Marketing Specialist role in a property company is a key contributor to the overall success of marketing efforts, aiming to increase brand awareness, engage potential clients, and drive property sales through innovative and effective digital strategies. The specialist will work closely with the marketing team and collaborate with other departments to ensure a cohesive and impactful online presence.