Lowongan Kerja Jakarta Utara Posisi Digital Marketing Specialist di PT. Bening Anugrah Esa

Info Loker

Perusahaan	PT. Bening Anugrah Esa
Posisi	Digital Marketing Specialist
Tempat	Jakarta Utara
Tingkatan Kerja	Manajer/Asisten Manajer
Kualifikasi	Sarjana (S1)
Jenis Pekerjaan	Full Time
Spesialisasi Dibutuhkan	Digital Marketing, Penjualan / Pemasaran
Gaji Min	Rp. 1.800.000
Gaji Max	Rp. 5.500.000

Qualifications

• Bachelor’s degree in Marketing, Digital Marketing, or a related field.
• Proven experience as a Digital Marketing Specialist or in a similar role.
• Experience in the retail industry, preferably in the jewellery or luxury goods sector.
• In-depth knowledge of digital marketing concepts, tools, and best practices.
• Proficiency in using digital marketing platforms and tools such as Google Ads, Google Analytics, social media management tools, and content management systems.
• Strong understanding of SEO principles and techniques.
• Excellent written and verbal communication skills.
• Creative mindset and ability to think strategically.
• Analytical skills to interpret data and generate insights for campaign optimization.
• Ability to manage multiple projects and meet deadlines.
• Familiarity with jewellery products, trends, and customer preferences is a plus.

Responsibilities

1. Develop and execute digital marketing strategies:

• Create and implement digital marketing plans to promote jewellery products, attract potential customers, and increase online sales.
• Identify target audiences and develop effective digital marketing campaigns to reach them.
• Plan and execute digital advertising campaigns, including search engine marketing (SEM), display advertising, social media advertising, and remarketing.
• Utilize analytics tools to track campaign performance, measure key metrics, and make data-driven optimizations.

2. Content creation and management:

• Create compelling and engaging content for various digital channels, including website, social media, blogs, and email marketing.
• Collaborate with designers, copywriters, and photographers to develop visually appealing and persuasive content.
• Manage and update the website content, ensuring it is optimized for search engines and reflects the brand’s messaging and offerings.
• Monitor trends and industry news to identify opportunities for creating relevant and timely content.

3. Social media management:

• Develop and execute social media strategies to build brand awareness, engage with followers, and drive traffic to the website.
• Create and schedule social media posts, monitor engagement, and respond to comments and messages.
• Identify and collaborate with influencers or brand ambassadors to promote jewellery products.
• Stay updated with social media trends and implement innovative ideas to maximize reach and engagement.

4. Search engine optimization (SEO):

• Conduct keyword research and optimize website content to improve organic search rankings.
• Implement on-page SEO techniques such as optimizing meta tags, headings, and URLs.
• Build backlinks through outreach and content promotion to improve domain authority.
• Monitor and analyze website performance using SEO tools and make recommendations for improvements.

Lamar kerja

Deskripsi Perusahaan

Info Perusahaan

• Industri: Permata/Perhiasan
• Ukuran Perusahaan: 1- 50 pekerja
• Waktu Proses Lamaran: 26 hari
• Tunjangan dan Lain-lain: Bisnis (contoh: Kemeja)
• Lokasi: Pluit