Lowongan Kerja North Kuta Posisi Digital Marketing & Marketing Communication di DELI BY KITA

We are seeking a skilled and experienced Digital Marketing & Marketing Communication Specialist to play a key role in promoting our food & beverage products and enhancing our brand image. This role involves developing and executing digital marketing strategies, crafting engaging marketing communications, and creating compelling content to engage our target audience.

Key Responsibilities:

Digital Marketing Strategy:

• Develop and implement comprehensive digital marketing strategies to increase brand awareness, drive website traffic, and generate leads.
• Manage and optimize paid advertising campaigns (Google Ads, social media advertising, etc.) to maximize ROI.
• Monitor and analyze web traffic and online engagement metrics, providing insights and recommendations for continuous improvement.

Content Creation:

• Create and curate engaging content for our website, blog, and social media platforms.
• Develop visually appealing and informative graphics, videos, and other multimedia content.
• Write SEO-optimized articles and blog posts to improve organic search rankings.

Social Media Management:

• Maintain a strong presence on various social media platforms (Facebook, Instagram, Twitter, etc.).
• Plan and schedule content, engage with the online community, and foster positive customer relationships.
• Stay updated with social media trends and industry best practices.

Email Marketing:

• Develop and execute email marketing campaigns to nurture leads and engage existing customers.
• Create visually appealing email templates and compelling copy.
• Monitor email performance and optimize campaigns for improved results.

Marketing Communications:

• Craft persuasive marketing materials, including brochures, product descriptions, and press releases.
• Maintain brand consistency across all communication channels.
• Collaborate with the design team to create visually appealing materials.

Analytics and Reporting:

• Use analytics tools to track the performance of digital marketing campaigns and marketing communication efforts.
• Prepare regular reports with actionable insights for continuous improvement.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience in digital marketing and marketing communication, ideally in the food & beverage industry.
• Proficiency in SEO, social media marketing, email marketing, and content creation.
• Strong knowledge of Google Analytics and other relevant analytical tools.
• Excellent written and verbal communication skills.
• Creative mindset with an eye for detail.
• Familiarity with graphic design software is a plus.
• Ability to work independently and as part of a team.
• English proficiency.