Lowongan Kerja Bandung Posisi Brand Marketing Manager di PT Holycatlabs Indonesia

Info Loker

Perusahaan	PT Holycatlabs Indonesia
Posisi	Brand Marketing Manager
Tempat	Bandung
Jenis Pekerjaan	Kontrak/Temporer
Spesialisasi Dibutuhkan	Manajemen Brand (Pemasaran & Komunikasi)
Gaji Min	Rp. 5.075.000
Gaji Max	Rp. 7.075.000

Key Responsibilities:

• Brand Strategy Development: Develop and implement effective brand marketing strategies that align with overall business goals and objectives.

• Budget and Resource Management: Manage brand budgets efficiently, ensuring the allocation of resources maximizes ROI for all marketing and branding activities.

• Event and Campaign Execution: Support the planning and execution of marketing events and product launches, ensuring seamless integration with broader brand strategies.

• Content Creation: Develop compelling content, including social media posts, advertisements and promotional materials to engage with target audiences and drive brand awareness.

• Market Analysis: Monitor and analyze market trends, consumer behavior and competitor activities to identify opportunities for brand growth and innovation.

• KOL & Influencer Handling: Identify, recruit, brief, manage, and evaluate Key Opinion Leaders and influencer partners to amplify campaign reach and strengthen brand positioning

• Ads Optimization & Scaling: Optimize paid advertising performance through audience segmentation, retargeting, creative iteration, and conversion funnel improvement using platforms like Meta Ads Manager and TikTok Ads.

• Cross-functional Collaboration: Coordinate with internal teams (e.g., product development, sales and marketing) to ensure consistent brand messaging and alignment across all initiatives

• Industry Trends Monitoring: Stay up-to-date with industry trends and competitor activities to identify new opportunities and threats to the brand.

Requirements:

• Bachelor’s degree in Marketing, Business or a related field.

• Minimum of 3-5 years of experience in brand management or marketing, preferably in the FMCG industry, particularly within pet care.

• Proven experience in developing and executing integrated marketing campaigns and brand strategies.

• Strong understanding of brand positioning, consumer behavior and marketing strategies.

• Proficiency in creating and managing engaging content across multiple platforms, including social media and traditional advertising.

• Excellent analytical skills with the ability to translate market data into actionable insights and strategies.

• Creative and innovative mindset with a passion for identifying new business opportunities and driving brand growth.

• Highly organized with attention to detail and the ability to manage multiple projects simultaneously.

Lamar kerja

Deskripsi Perusahaan

Info Perusahaan

• Industri: Retail/Merchandise
• Lokasi: Summarecon Bandung