Lowongan Kerja Tangerang Posisi Assistant Marketing Manager – Ui Beauty & Wellbeing Sea di PT Unilever Indonesia Tbk

We work across the world to fill white spaces for Unilever.
We treat the business as our own.
As intrapreneurs, we introduce Unilever’s brands into white space geographies like Korea, Pacific Islands, Mongolia, and spearhead launches of iconic household brands like Dove, Lifebuoy, Sunlight, Fair & Lovely, TRESemme into big markets like U.S, China, Western Europe and Southeast Asia and North Asia.
As Unilever’s growth engine, we establish global white space businesses in key channels such as Health & Beauty, Discounters, E-Commerce and alternate channels such as travel retail, marketing to institutional partners like the United Nations, and seeding Unilever brands to overseas diaspora who crave for a taste of their familiar home brands.
Singapore is our global hub leading strategy, marketing thinking, seeding plans, and alignment with the global categories and supply chain. 
Game changing business
SPEED is the mantra for our resounding success. To serve the underserved, we embrace a founder’s mentality, explore unchartered territories, redesign end-to-end business models to establish successful businesses. We make a difference by working fast and smart, nurturing our tribe, winning together and living by five tenets:
1. We will be the fastest route-to-market globally;
2. We go where no (man, woman or distributor) has ever explored;
3. Impossible is an opinion, not a fact;
4. Speed is our currency;
5. When brands are built right, they can last a lifetime.
We build categories and brands like St Ives, Hellmann’s and Cif globally across markets, media and channels, by enhancing brand awareness and brand through creative and effective digital mediums. We launch Unilever brands in new markets and bring them to life.
This role is important because :

• You’ll play a strategic role in unlocking growth opportunity in white space markets in Southeast Asia (SEA) via seeding and scale-up plans for Unilever core brands
• You’ll lead brand seeding and scale-up models, leverage digital and shopper marketing, and impactful brand activation to grow penetration and market share
• You’ll partner UI Business Groups (BG) to analyse market whitespace opportunities and lead regional BU cross-functional teams to land innovations OTIF (on-time and in-full).

Key responsibilities :
Marketing & NPD

• Lead best in class holistic marketing plans for key brand launch and expansion in important markets in the Beauty & Wellbeing category e.g., Pond’s, Vaseline, Simple, St. Ives, Olly

• Lead creative development and media plan with agencies; POSM development and execution; big & popular activation; with diligent performance tracking and evolution of subsequent plans
• Collaborate with UI global BG team and regional cross functional team to land NPDs in SEA

Business Performance Analysis & Actions

• Partner with Marketing Lead and Business Development Managers (BDMs) to deliver strategic projects and hit incremental revenue, profit growth, and market share targets
• Support Marketing Lead in preparing for key business reviews/ presentations
• Qualify brand seeding opportunities via consumer insights, market analysis, financial feasibility
• Play a crucial role in the Annual Joint Business Planning exercise with Distributors/ Retailers
• Own and track Brand Marketing Investment (BMI) budgets.

Stakeholder Management

• Develop strong working relationships with UI global BG teams, regional/ local BDMs, distributor marketing teams, and creative/ media/ activation agencies
• Share best practices and learnings with wider marketing team and reapply others’ successes.

NECESSARY Skills/Experience :

• Open for Project Based for 1 year.
• 3-5 years of marketing experience in mass beauty across SE Asia in FMCG companies.
• Nuanced knowledge of beauty consumers, category codes, designing and landing winning mixes.
• Demonstrate strategic mindset, entrepreneurial drive, and adaptability.
• Have effective communication, negotiation, and influencing skills.
• Solid project management skills to independently lead and deliver key initiatives.
• Track record of delivering revenue, profit, market share, and penetration growth.
• Bachelor’s degree in any discipline.

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.