PT Primagraha Keramindo

PT Arwana Citramulia Tbk (Arwana) is a public company listed on the main board of Indonesian Stock Exchange (IDX) and traded under “ARNA” stock code. The Company is dedicated to producing low cost ceramic tiles to serve medium-low segment market nationwide. The products are sold under “Arwana Ceramic Tiles” brand, a brand name that signifying quality product with competitive pricing. In 2011 a brand new ceramic tiles with better quality, namely “UNO,” was introduced to capture the medium-high market segment.

Since its initial operation in 1995, Arwana has remained faithful in its core business based on its competence to produce quality products with creative designs. A wide variety of beautiful product-mix is offered including Embossed, Marble, Plain Color, Granity, Strata, Rustic, Fancy Wood and Fancy Decorative. The most common sizes are 20 x 20 cm and 30 x 30 cm. However, the current trend has been growing to 40 x 40 cm. Subway tiles of 20 x 25 cm and 25 x 40 cm for wall tiles has also been developed albeit from a small basis.

Headquartered in Jakarta, Arwana sells the products through its sole distributor, PT Primagraha Keramindo (PGK), the Company’s subsidiary, and more than 40 sub-distributors spread in nearly every cities and major towns in Indonesia together with thousands retail outlets. The widely spread marketing network provides consumers with strong local presence, combined with good after sales service.

Our factory is always working on improving our manufacturing and R&D. Arwana has pursued several certifications published by the national institutions as well as regional and international organizations for standardization such as Green Proper and SNI (Indonesia), SIRIM (regional) and ISO (international).

Arwana has three factories located in three places far from each other, namely Plant I and Plant II, located in Tangerang and Serang respectively, mostly serve the market in the western part of Indonesia, and Plant II which is located in Surabaya, mostly serve the eastern part of Indonesia’s markets. The most recent expansion was the Plan IIA in Serang, which commenced production in February 2012. Arwana plans to increase total annual production capacity from 41,370,00m² to 49,370,00m² in 2013 by construction of new plant in Sumatra Island.

Amidst the ongoing tension in the real sector, Arwana has been growing rapidly, and would continue to do so in the future. The company’s significant growth over the years was attributed in part to the Company’s innovative and flexibility in acting on technology trends, which involve both the installation of new scientific and technical methods that benefit the earth, also referred to as “green technology”.

Arwana is making great efforts to become as eco-friendly as possible. The phrase environmentally friendly is used to refer to goods, services and practices considered to inflict little harm in the environment. Our company is the first company in Indonesia who obtains ISO 14001 for environmental management systems. This dedication shows advance development that enables our company to obtain “Green Industry Award” in 2011, which was conferred by the President of Republic of Indonesia.

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